Edgy and feminine. Elegant and avant-garde. Light and dark.

Ecole Primaire is a New York City-made line that embraces the dualities that exist within the strong, modern woman. Utilizing Premium Japanese denim, Feather jersey, and poplin, its raw edges and unfinished details signify a life endured and worn, while its use of beautiful French tulle and ruffle represent the joy and grace that emerge from adversity.

Named for the French term for “primary school,” each collection goes back to the basics and a time when unfettered imaginations ruled. Pieces play with proportion and mix materials, resulting in looks that captivate the eye and unlock the creative spirit within.

Ecole Primaire is the brainchild of Montreal native Anita Da Silva, the daughter of a Portuguese seamstress who loved to overdress her in tulle and ruffles. At a very young age Anita would create patterns, spend hours selecting the best fabrics and assist her mom in the sewing process. She would then wear her outfits to school where her passion for dressing up all started. After receiving a degree in fashion design, she worked in the industry for over 15 years in footwear, accessories and ready-to-wear before launching Ecole Primaire.